Paving the road to your success!
Paving the road to your success!
For the past 10 years, we have provided marketing services to business and non-profits, helping them identify and reach their target audience and achieve their goals. Our process is designed to help you define who you want to reach and how to best reach them. Regardless of whether you want to use traditional media like direct mail and spaces ads, or online media, like websites, blogging and SEO, we can help you ensure that your efforts are reaching the right people! Talk to us today about how we can support your growth, limit your customer turnover, and put you on a solid track to success and profit.
Our service includes a review with each client to help identify gaps and opportunities, and results in a comprehensive recommendation. Depending on the client's budgets and needs, we then develop a strategy for implementation. Each individualized plan consists quality, professional marketing services that will help you reach your goals quickly and smoothly.
TMR was founded in 2009 by Larissa Hansen, a marketing services professional whose experience dates back to 1990. With a background in direct mail, her vision was to bring large-scale marketing solutions to businesses and non-profits in Central Illinois. She recognized that many independently owned businesses were being shut out of their markets, simply because they weren't aware of how to compete with big box stores.
By offering consulting, coaching and education, helping clients set up ongoing marketing processes and systems, and matching up clients with resources and solutions that would help them meet their goals, TMR has assisted many local businesses and non-profit organizations over the years.
There is no one size fits all approach at TMR. Each client has unique needs, goals and dreams, which means that we work with each of our clients in a different way.
This is the first step for all of our clients. For some, it is the only marketing services piece we are needed for...we provide ideas, advice, and direction, and the client implements in-house, asking for advice and feedback along the way. We identify the right media to reach the right audience and allow the client to use their internal resources to implement the plan, whether that be direct mail, social media or SEO! Often these clients come back annually to review plans and get input for goals for the upcoming year.
We can also set up coaching sessions. Some of our clients want to be able to handle many of the marketing services functions in house, and they have the staff to support that. We set up monthly (or more frequent) meetings where we provide feedback, on-going analysis, discuss adjustments that might be necessary, and provide education. Essentially our role is to ensure that all of the marketing plans, from SEO to social media and blogging, to direct mail are on-track and effective.
We implement individual projects or programs. We work with clients to ensure that their needs are met, and our marketing services include everything from brochure development and design, to editing and creating content with SEO in mind for websites, blogs, emails, and social media, to deploying direct mail campaigns. Along the way, we report successes, recommend modifications when needed, and offer suggestions for overall marketing vision and direction.
Some of the smaller companies we work with want to be able to focus on sales or production for their business, and find that they simply don't have the time or penchant for marketing. These clients look to us as an extension of their own company, referring all things marketing to us and relying on us to handle the majority of their needs. We communicate about our progress for all of the projects we are working on, make recommendations, and share our successes to ensure that the client is satisfied with the level of support and attention they are getting from us.